WEB EXCLUSIVE

Pocket Points is a new mobile application that gives students rewards for not using their phones during class.

Students simply open the app while on campus, lock their phone, and start gaining points. The points can then be used at local and online businesses for discounts, coupons or gifts.

Sophomore Kayla Bacheller has some experience using the app during school.

“I used the app a few times and it was great–all I had to do was not go on my phone and I got free food,” Bacheller said.

Businesses can opt-in to using the program. Charlie Fish, the owner and operator of the Chick-fil-A on University Blvd. and Rouse Rd., chose to participate in the program when a salesperson stopped by to tell him about the idea.

“We give away an item that the student earns up to the point level award for when their phone is turned off during classes,” Fish said.

If students unlock their phones during the day, it affects their point earnings.

Sophomore Alyssa Campbell had this problem while using the app.

“I used the app, but I went on my phone for a few seconds and I lost points and didn’t get anything, and I was so upset,” Campbell said.

The idea behind the app is to get students to not be on phones in class, making them pay attention and possibly get better grades. Free food and other discounts are intended to motivate students to leave their phones alone.

Fish stated that students and adults alike are very attached to their devices.

“The program rewards students for putting it away and focusing on class,” Fish said. “After all, education is far more important than what your friend is doing on Facebook or what the president is tweeting.”

Bacheller had a positive experience with her focus during school by using the app.

“I didn’t go on my phone once during the whole school day and it made me feel accomplished, and like I can focus more on my schoolwork, not social media,” Bacheller said.

From the business side, Fish stated that he has been pleased so far and is continuing testing the program.

“We continue to have good growth,” Fish said. “Whether this is a part or not, it’s hard to say, but we see good traffic from guests cashing in their Pocket Points.”

According to Fish, businesses that are thinking about participating should consider a few things first.

“If it fits your business needs and goals to grow through trials, then it will work,” Fish said. “If you hate giving away items, you’ll be very annoyed.”